Steve Jobs vs Tim Cook - 1871 Words

Steve Jobs versus Tim Cook: Has the Apple © fallen from the tree? By Mycah Gordon Ms. Rivers AP World History December 9, 2013 Mycah Gordon AP World History Ms. Rivers December 9, 2013 Steve Jobs versus Tim Cook: Has the Apple © fallen from the tree? Thesis: Apple has achieved more success under the leadership of Steve Jobs than under the leadership of current chief executive officer (CEO) Tim Cook due to differences of management style, research and development and Apple’s profitability as a result of these differences in management. I. Apple has had great success under the leadership of Steve Jobs and Tim Cook. a. Steve Jobs was CEO twice, 1976 - 1989 and later from 1997 - 2011 b. Tim Cook was COO†¦show more content†¦By doing this, Apple could predict demand and delivering products on time, which is crucial in the technology industry where new products could cannibalize existing offerings. (O’Brien) In 2004 for several months served as CEO of Apple, while Jobs battled with health issues, and in 2007 Jobs promoted Cook to COO and in 2011, Jobs pushed for Cook to become his successor. (O’Brien) Steve Jobs acted as an innovative micro-manager, which lead Apple to create a new market for different devices. His devotion, drive, technological skills, attention to detail, and the hiring of capable people to work with helped him invented the iPod, a user friendly mp3 device, and iTunes, a web service to buy music, which brought Apple large profits and continues to do so today. The iPod changed the way we consume music and reshaped the music industry and iTunes helped consumers download, and organize digital audio and video on personal computers. (Rose) In 2007, Jobs invented the iPhone, a user friendly smart phone, which launched the smart phone market as we know it today. Until the emergences of other companies in the smart phone industry Apple monopolized the smart phone market. Although, other competitors are producing smart phones, Apple still continues to be successful when it comes to sales. For instance, Apple’s new iPhone 5S models sold more than 9 million units in their first weekend, and the company has earned praise forShow MoreRelatedApple, Inc Strategic Leadership884 Words   |  4 PagesApple, Inc Strategic Leadership 2010 vs 2015 Steve Jobs Steve Jobs was an effective strategic leader in 2010. He was able to achieve this effectiveness through his innovation, passion, determination, and foresight of consumer’s future needs. Jobs focused on â€Å"vision rather than reality† that allowed him to â€Å"imagine a new order of things that others could not see† (Kalla). His creations followed a structured and detailed method. He â€Å"pushed suppliers for new benchmarks then adopted the first breakthrough†¦Ã¢â‚¬ Read MoreA Study of the Leadership of CEOs at Apple5698 Words   |  23 PagesSpindler Page 10, 11 12 Gil Amelio Page 12, 13 14 Steve Jobs Page 15, 16 17 Tim Cook Page 17, 18 19 References Page 20 – 27 Background Information   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Apple is a company that everyone in the world knows about today, and most people own at least one Apple product, but Apple did not start out as a huge company. It started out with Steve Jobs and Steve Wozniak working on computers in the garage of Steve Jobs. Jobs and Wozniak had been friends since college and bothRead MoreApple Inc: A Strategic View2101 Words   |  9 Pages(2014) mentions that Apple has opened a total of 424 stores, including 255 in the United States. The company has opened its first stores in Brazil and Turkey to expand its geographic footprint to 15 countries. 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So this paper will first analyze what are the common methods of creating replacements or backups (Froelich, McKee, Rathge, 2009). The paper probes further to understand if an internal or external candidate should be identified for the job. When is it better to have an internal or external candidate based on a study conducted for an HBR Report (Citrin Ogden, Succeeding at Succession, 2010). The paper then considers Rothwell W. J. (2014) report to understand the step by step processRead MoreApple s Impact On The Computer Industry2379 Words   |  10 PagesIt suffered ups and downs just like any other company, with this being said, the way Apple dealt with its problems was the difference between it and any other company. Apple is strong today because of the way that it was built by its co-founder Steve jobs. With his leadership skills, the culture he put into place and the socialization process of the new employees, incorporating them into the company’s beliefs and values, were just building blocks to the bigger picture. Apple is also successful dueRead MoreStrategic Managemrent Apple Essay1908 Words   |  8 Pagesproducts (IPhone, IPad); * Damages from competitors who doesn’t respect Apple’s patent; * Exploitation of new advertising methods. Threats: * High levels of competitiveness; * Dependence on specific suppliers; * Android system Vs. iOS; * Inflation; * Levels of taxes. b) PESTEL analysis Political factors: According to Datamonitor (2012), 38.6% of the total revenues of Apple Inc. were from U.S. during 2011. Therefore, 61.4% of sales of Apple Inc. were from outside